By SJ Otto
Kansas Democrats still don't get it. They keep to tactics that just don't work. This morning I heard a major Kansas Democratic Senator telling people who run for office, once again, "avoid being negative." People may not like being negative but it works.
The Republicans have demonized Democrats over and over, while the Democrats try to win by "staying on their message." That just doesn't work. The people need to know why the other person is a bad choice. In Kansas that should be easy. Our governor and his party have seriously damaged the way the state government works. Out schools have been destroyed and poor workers are dying from the fact that Medicaid (or KanCare after our governor messed it up by privatizing it.) has not been expanded to give them needed medical coverage. The infrastructure of the state is a mess and businesses get a free ride at the workers expense.
All this should make campaigning easy. Sure people need to know who the candidates are and what they stand for. But they also need to know why the other guy needs to go. Since we have the most unpopular governor in the history of the state negative ads should be a breeze. The Democratic Party continues to use the same tactics over and over. The Republicans have won election after election. Isn't it about time for the Democrats to use tactics that work and win a few elections?
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